Looking Back at 20 Years of Orange Planet – Part 1: The Weight Shake

On September 14, 2025, we will proudly celebrate Orange Planet’s 20th anniversary. Time to look back on the many years in which we have brought great products to the market. What could be more fun than discussing the most popular and iconic articles? Part 1 of this series focuses on an absolute stunner: the Shake Weight.

Launched in 2009, the Shake Weight quickly became a legend, earning its own Wikipedia page. These unique hand weights gained fame largely thanks to a viral infomercial that reached over 4 million views on YouTube. The product appeared everywhere: on TV, online, and even in mainstream media.

The Shake Weight’s popularity soared to the point where it was hilariously parodied on the show South Park. Even more memorable was Emma Stone’s comment in an interview, calling it “practically pornographic.” While that seemed exaggerated, it resonated with many—the product was both amusing and effective.

The Shake Weight also became a frequent feature on The Ellen DeGeneres Show, where Ellen herself couldn’t stop laughing. Her enthusiasm grew when the Shake Weight for Men was released—a larger version of the original. Despite its comical appearance, everyone agreed it delivered a real workout, with the muscle pain in the arms proving its effectiveness.

Humor aside, the Shake Weight was a hit for people seeking a quick way to tone their arms. It left its mark on the fitness world and remains a prime example of how a unique product can find its way into millions of households worldwide.

This is just the start of our look back at two decades of successful products at Orange Planet. The Shake Weight will always hold a special place in our history as one of the first viral sensations that combined innovation and humor to create a lasting impact.

Ready for part two? Keep an eye on our blog as we revisit more of the iconic products that shaped our journey.